Yaroslav Matviy
Knopa Studio, Founder / Creative Producer
Yaroslav Matviy is the founder and creative producer of Knopa Studio, which makes ad creatives for mobile games as well as mobile games of its own. The studio specializes in video creatives and provides a full production cycle for video of any complexity. According to Yaroslav, his team has delivered more than 4,000 projects over 5 years and has worked with dozens of game studios in recent years. At Games Gathering 2025 in Kyiv he gave the talk "The Formula for Successful Creatives: ASMR, Trash, AI, and a Little Bit of Magic", focused on approaches to creating effective ad creatives for mobile games.
