Casual ≠ Primitive: Why Gamers Are Happy and Artists Are Not (and How to Change the Rules of the Game)
Oleg Karachentsev
Visual360, Art Director
- When:
- 6.04.2025, 15:00–16:00
- Hall:
- Earth Hall (Production Track)
Why do mobile games look the same, and artists feel burned out? Who dictates trends, and is it possible to create stylish visuals without getting lost in patterns? In this lecture, we will understand why players enjoy the process, and artists become hostages to KPIs. You will learn how to change the rules of the game, maintain creative freedom, and make art that is not ashamed. Casual ≠ Primitive. Time to prove it!